Competitive Business
Analysis Services from ROP

Research Optimus (ROP) is one of the leading white-label providers of Competitive Business Analysis services, based in India. We are the chosen partner for multinational corporations, SMEs, startups, and Fortune 5,000 companies globally, seeking to enter a new market with an innovative product, service, or business plan.

Our expert analysts offer in-depth competitive business analysis services at competitive rates. With key insights, you'll understand your competitors' strengths, weaknesses, and potential defensive and offensive strategies.

To find out why leading research agencies and businesses from the USA and Europe choose us as their offshore research partner, contact us.

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Our Competitive Business Analysis Services

We help you identify both offensive and defensive opportunities within your industry with the following services:

  • Forward and Backward Integration

    We analyze how competitor firms control their inputs, supplies, and distribution.

  • Strength of the Supplier

    Their supplier strength, what you can take from that, and how yours compare (or whether you can use those same suppliers).

  • SWOT Analysis

    The cornerstone of business analytics, we will perform a SWOT analysis to determine the relative strengths, weaknesses, opportunities, and threats of your competitors in relation to your business.

  • Economies of Scale

    How does your competition handle the process of scaling output to match their particular needs in the market and what can you learn from their methods?

  • Strength of the Competitor

    The specific strength, as defined by important KPIs, in your industry.

  • Strength of Buyer/Consumer

    The market itself should be measured in terms of relative strength and its ability to support further competition.

  • Competitor Profiling

    We will profile your competition according to factors like finances, services offered, products, customers, and more.

  • Competitor Intelligence

    We will dig deeper to gather details and forest things like marketing strategies, USPs, and financial outlook.

  • PESTEL Analysis

    How do your competitors stand out in the market in terms of political, economic, social, technological, environmental, and legal factors?

  • Positioning

    How is your competitor positioned against you in the industry and how can you improve your positioning using the data gathered above?

  • Competitive Advantage

    What specific advantages do you have over your competitors and, more importantly, how do you create new competitive advantages?

  • Price Skimming

    We will help you determine where to set initial price points and how to start cutting down prices without under or overvaluing your services or products.

  • Competitive Edge

    What competitive edges do your competitors have over you? We present a detailed report you can use to address your weaknesses.

  • Benchmarking

    We will identify key benchmarks in your industry according to competitor performance and show you measurements of your performance based on those benchmarks.


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Contact us today to learn more about how competitive business analysis can benefit your company both today and in the future.


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